October 19, 2021

Volume XI, Number 292

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October 18, 2021

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Global Growth: The Middle Market is Primed To Take Advantage [VIDEO]

The world may feel like it is shrinking, but the global economic pie just keeps getting bigger. This presents U.S. companies with tremendous international growth opportunities, and the U.S. Middle Market is primed to take advantage.

For Middle Market companies, global expansion can:

  • Strengthen Core Competencies, through exposing employees to new ideas and best practices;
  • Improve Competitiveness by battling international competitors on their home turf;
  • Increase Customer Service by meeting global customers where they are;
  • Providing More Strategic Opportunities via a broader contact base; and
  • Diversifying A Company's Markets, thus limiting its exposure if the U.S. economy takes a downturn.

As developing countries such as China and India continue to grow, their demand for goods and services will grow too. International expansion requires careful planning, but with the right strategy in place, U.S. businesses just might find their next customers halfway around the world.

Copyright © 2021 Womble Bond Dickinson (US) LLP All Rights Reserved.National Law Review, Volume VI, Number 302
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About this Author

Randall Hanson, Womble Carlyle Law Firm, Corporate and Business Attorney
Partner

Randy advises businesses and their owners on U.S. and cross-border corporate and commercial transactions from offices in Washington, D.C. and North Carolina.  Typical clients are emerging and middle-market companies, including closely-held businesses, from the Southeastern United States and from Latin America, Europe and Asia.  He serves as outside U.S. general counsel to many of his domestic and foreign based clients.

Through almost 30 years of law firm and in-house practice, Randy has gained extensive experience in industries such as furniture...

336-574-8070
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