February 8, 2023

Volume XIII, Number 39

Advertisement

February 08, 2023

Subscribe to Latest Legal News and Analysis

February 07, 2023

Subscribe to Latest Legal News and Analysis

February 06, 2023

Subscribe to Latest Legal News and Analysis

House Energy and Commerce Leaders Demand Information from Various Toy Manufacturers

On October 26, 2022, House Energy and Commerce Committee and Consumer Protection and Commerce Subcommittee leaders (“Committee Leaders”) sent letters to several toy manufacturers, including Bandai Namco, Hasbro, Mattel, MGA Entertainment, LEGO Group and the Toy Association, asking how they plan to protect children and their information from BigTech companies like TikTok and YouTube. Given the shift of marketing efforts from traditional television outlets to social media platforms, Committee Leaders are concerned about failure to protect children’s privacy, security and mental health on social media platforms.

In their letters, Committee Leaders asked the toy manufacturers various questions around their practices and how they plan on protecting children’s privacy on various social media platforms. The Committee Leaders also discuss how social media platforms collect large amounts of information on their users, including children, and how these platforms have had questionable practices in the past (e.g., in 2019, when TikTok (formerly, Musical.ly) and YouTube were found to have violated the Children’s Online Privacy Protection Act (“COPPA”) by the FTC). The Committee Leaders, by requesting this information from toy manufacturers, indicated that they hope to promote children’s privacy and transparency around how toy manufacturers will address these privacy-related issues.

The letters from the Committee Leaders asked that each toy manufacturer respond by November 9, 2022.

Copyright © 2023, Hunton Andrews Kurth LLP. All Rights Reserved.National Law Review, Volume XII, Number 319
Advertisement
Advertisement
Advertisement

About this Author

In today’s digital economy, companies face unprecedented challenges in managing privacy and cybersecurity risks associated with the collection, use and disclosure of personal information about their customers and employees. The complex framework of global legal requirements impacting the collection, use and disclosure of personal information makes it imperative that modern businesses have a sophisticated understanding of the issues if they want to effectively compete in today’s economy.

Hunton Andrews Kurth LLP’s privacy and cybersecurity practice helps companies manage data and...

212 309 1223 direct
Advertisement
Advertisement
Advertisement