Sticks and Stones May Break Your Bones, But Words Will Hurt You More
The risks of becoming a victim of online harassment or cyber-slander have never been more serious. Increasingly, small- and medium-sized businesses that pursue online advertising, marketing, and business development efforts realize that it is important to build an Internet presence, but even more critical to ensure that the Internet presence is favorable. In an age when "word of mouth" business is generated increasingly through Internet searches and online reviews, bad publicity can be crippling to businesses looking to gain footing or market share.