Business of Law

Marketing of legal services can be a challenging endeavor.  With the major changes impacting the industry, and a greater emphasis placed on legal operations and efficiency in delivery of services, law firm marketing departments are under immense pressure to deliver innovation and results.  Law firms are slow to change and embrace concepts other professional services have integrated into their processes and procedures. The National Law Review covers the latest trends, stories, and news, as it relates to the area of legal marketing—both for solo practitioners and for individuals working in large law firm marketing and business development departments.

Visitors will always find timely, regularly updated information from legal professionals in the industry. Legal marketing topics, use of social media campaigns to increase site traffic, law firm development, email marketing, best practices for companies to engage in, and legal repercussions when certain laws/standards are not met by organizations, are discussed by legal marketing experts who write for the National Law Review.  In this rapidly evolving industry, there is a fresh take and new ideas, as well as summaries of the best research available. Written with the specific requirements and constraints of the legal industry in mind, the experts on legal marketing provide insight into trends in the industry, as well as analysis of best practices for attorneys and legal marketers.

Solo-practitioners will find the legal marketing advice from the National Law Review to be invaluable for building their practice, with advice on how to maximize your legal website for SEO, how to make online reviews work for you, and how to make your website accessible to everyone.  Along with practical advice on day-to-day processes like lead conversion and social media, there is also big picture analysis, like the benefits of building a niche law practice.

Featuring articles from legal marketing experts across the industry, the National Law Review is an invaluable resource for both solo-practitioners and legal marketers working in-house.

National Law Review Legal Marketing TwitterFor hourly updates on the latest news about the business of law, legal marketing, law office management, and more, be sure to follow our Legal Marketing and Business of Law X (formerly Twitter) feed, and sign up for complimentary e-news bulletins.

Recent Business of Law and Legal Marketing News

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Custom text Organization
Jun
16
2014
The Power of Professional Presence KLA Marketing Associates
Jun
14
2014
The One SEO Rule You Need to Know About Alt Tags for Images - Search Engine Optimization Consultwebs.com, Inc.
Jun
12
2014
How to Stay on the Right Side of Copyright Law When Using Images for Your Blog or Website The Rainmaker Institute
Jun
12
2014
Tip #2: Maximizing Your Bottom Line, Getting Started: 8 Tips from Publishing Law Attorneys for Content Monetization Ryley Carlock & Applewhite, A Professional Corporation
Jun
12
2014
How It Helps Law Firms to be Human Online The Rainmaker Institute
Jun
11
2014
Leverage Summer Months to Grow Network KLA Marketing Associates
Jun
10
2014
Survey Results on How Clients Use Online Legal Reviews The Rainmaker Institute
Jun
10
2014
Yelp Scandal A Red Flag for Online Reviews The Rainmaker Institute
Jun
6
2014
Tip #1: Maximizing Your Bottom Line, An Introduction: 8 Tips from Publishing Law Attorneys for Content Monetization Ryley Carlock & Applewhite, A Professional Corporation
Jun
5
2014
Client Education: A Sexy Way to Sell Legal Services The Rainmaker Institute
Jun
5
2014
3 Simple Answers That Will Help You Grow Your Law Firm The Rainmaker Institute
Jun
2
2014
Marketing Your Law Firm via Facebook in 2014 Consultwebs.com, Inc.
Jun
2
2014
The Right Way To Get Free Publicity Great Legal Marketing, Inc.
May
31
2014
Tips for Getting Your Blog Post Shared [INFOGRAPHIC] The Rainmaker Institute
May
31
2014
Google Panda 4.0: An Executive Overview for Lawyers Consultwebs.com, Inc.
May
30
2014
To Satisfy New Search Algorithms, Legal Websites Need Quality Content Strategic Writing And Ghostwriting
May
30
2014
Radio-age Meets Internet-age: How Do Different Generations of Lawyers Communicate? Strategic Writing And Ghostwriting
May
28
2014
Latest Google Update Reiterates Focus on Quality Content The Rainmaker Institute
May
28
2014
What's Working Today in Social Media Marketing The Rainmaker Institute
May
24
2014
2014 Law Firms in Transition Survey: A Memorial for BigLaw? The Rainmaker Institute
May
23
2014
“Why Am I Not Listed in Chambers, Again?” Knapp Marketing
May
23
2014
Want Proof That LinkedIn Works for Lawyers? Here It Is. The Rainmaker Institute
May
22
2014
The Law of Lawyering According to Lincoln: Honest At All Events Sherin and Lodgen LLP
May
19
2014
Facebook for Attorneys: How to Double Your Likes in No Time The Rainmaker Institute
May
18
2014
Conquer Phrase Match and Exact Match in Google Adwords (Keyword Match Types Part 2) Consultwebs.com, Inc.
May
18
2014
LinkedIn for Lawyers: How to Double Your Connections in No Time [INFOGRAPHIC] The Rainmaker Institute
May
17
2014
The 3 Magic Words B2B (Business to Business) Prospects Want to Hear The Rainmaker Institute
May
16
2014
Is Your Email Marketing Breaking Through or Just Broken? The Rainmaker Institute
 

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