Business of Law

Marketing of legal services can be a challenging endeavor.  With the major changes impacting the industry, and a greater emphasis placed on legal operations and efficiency in delivery of services, law firm marketing departments are under immense pressure to deliver innovation and results.  Law firms are slow to change and embrace concepts other professional services have integrated into their processes and procedures. The National Law Review covers the latest trends, stories, and news, as it relates to the area of legal marketing—both for solo practitioners and for individuals working in large law firm marketing and business development departments.

Visitors will always find timely, regularly updated information from legal professionals in the industry. Legal marketing topics, use of social media campaigns to increase site traffic, law firm development, email marketing, best practices for companies to engage in, and legal repercussions when certain laws/standards are not met by organizations, are discussed by legal marketing experts who write for the National Law Review.  In this rapidly evolving industry, there is a fresh take and new ideas, as well as summaries of the best research available. Written with the specific requirements and constraints of the legal industry in mind, the experts on legal marketing provide insight into trends in the industry, as well as analysis of best practices for attorneys and legal marketers.

Solo-practitioners will find the legal marketing advice from the National Law Review to be invaluable for building their practice, with advice on how to maximize your legal website for SEO, how to make online reviews work for you, and how to make your website accessible to everyone.  Along with practical advice on day-to-day processes like lead conversion and social media, there is also big picture analysis, like the benefits of building a niche law practice.

Featuring articles from legal marketing experts across the industry, the National Law Review is an invaluable resource for both solo-practitioners and legal marketers working in-house.

National Law Review Legal Marketing TwitterFor hourly updates on the latest news about the business of law, legal marketing, law office management, and more, be sure to follow our Legal Marketing and Business of Law X (formerly Twitter) feed, and sign up for complimentary e-news bulletins.

Recent Business of Law and Legal Marketing News

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12 Days of CRM: Day Eleven – The Struggle of Legal Marketers in the Modern Era [VIDEO] CLIENTSFirst Consulting
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12 Days of CRM: Day 10 – How Business Development Supports Closing Business at Law Firms [VIDEO] CLIENTSFirst Consulting
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12 Days of CRM: Day Nine – Cost Benefit Analysis: Investing In Your CRM Capabilities [VIDEO] CLIENTSFirst Consulting
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Experience Is Key: Finding the Best Hot Seat Operator IMS Legal Strategies
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How to Harness the Power of Email Marketing in Law Firm Business Development CLIENTSFirst Consulting
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Duty to Advance Defense Expenses Should Mean What It Says Under D&O Policies Barnes & Thornburg LLP
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12 Days of CRM: Day Eight – Managing Data with a Digital First Strategy CLIENTSFirst Consulting
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12 Days of CRM: Day Seven – Integrating Artificial Intelligence with Your CRM [VIDEO] CLIENTSFirst Consulting
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12 Days of CRM: Day 6 – Six Ways to Use Email Marketing Tools with Artificial Intelligence [VIDEO] CLIENTSFirst Consulting
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12 Days of CRM: Day Five – The Five Golden A’s of CRM [VIDEO] CLIENTSFirst Consulting
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12 Days of CRM: Day Four – How Much Does Bad Data Cost? [VIDEO] CLIENTSFirst Consulting
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Innovative Strategies for Lawyers to Build Their Brands and Businesses in 2024 Stefanie Marrone Consulting
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10 Ways to Elevate Your CRM System for Enhanced Business Growth CLIENTSFirst Consulting
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12 Days of CRM: Day 3 – Increasing CRM Adoption CLIENTSFirst Consulting
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12 Days of CRM: Day 2 – Measuring CRM Success at a Law Firm [VIDEO] CLIENTSFirst Consulting
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6 Tips for Selecting a Florida Whistleblower Attorney Oberheiden P.C.
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12 Days of CRM – Day 1: Why We Should Focus on Bad Data [VIDEO] CLIENTSFirst Consulting
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Embracing Change: Strategies for Effective Legal Writing in the Digital Age Ward and Smith, P.A.
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What is Legal Marketing? - 6 Effective Strategies for Law Firms Hennessey Digital
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FINRA Arbitration Defense Strategies Oberheiden P.C.
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Six Success Strategies to Encourage Lawyer Engagement with CRM Systems CLIENTSFirst Consulting
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Nine Ways to Revamp Your Branding and Marketing Strategies for the New Year Stefanie Marrone Consulting
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Law Firm Billing: How to Motivate Timely and Full Client Payments Bill4Time
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Five Reasons Not to Sign a Real Estate Contract (Without Consulting an Attorney First) Ward and Smith, P.A.
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Celebrating World eDiscovery Day [Video] K&L Gates
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3 Secrets to Law Firm Billing Success Bill4Time
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Maximize Your Impact: The Daily LinkedIn Client Development and Networking Strategy Stefanie Marrone Consulting
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2024 Success Blueprint: Actionable Steps to Elevate Your Company’s Personal Branding Stefanie Marrone Consulting
 

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