How Lawyers Can Create an Irresistible LinkedIn Profile
Friday, April 24, 2015

Do you network? Most lawyers do, because they realize the importance of networking to gain referrals. One of the drawbacks of networking, however, is the time factor. To create a wide network, you need to attend lots of gatherings, which can be difficult for smaller firms and solos.

Enter LinkedIn.

LinkedIn is currently the best online tool for professional networking. It is the preferred network by far for in-house counsel and businesses, and produces results that you can easily measure.

The most important piece of real estate for lawyers on LinkedIn is your profile. You need to spend the necessary time to build and maintain it in order to stand out from all the other lawyers on LinkedIn and cultivate those important referral relationships.

The infographic below from Social@Ogilvy provides 5 ways to make your LinkedIn profile irresistible:

How Lawyers Can Create an Irresistible LinkedIn Profile

 

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