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May 25, 2013

Massachusetts Regulations to Protect Consumer Personal Information Contain March 1, 2012 Deadline. -Data Privacy Update

The strict Massachusetts data privacy and security regulations (201 C.M.R. 17) that took effect March 1, 2010 are designed to protect personal information of Massachusetts residents (including the combination of an individual's name with financial, bank or credit card account, driver's license, or social security numbers). The regulations require companies handling this type of information to adopt a Comprehensive Written Information Security Program and to encrypt personal information on laptops and other portable devices (as well as data transmitted across public networks or wirelessly), among other administrative, technical, and physical safeguards. Please see our LawFlash, "Massachusetts Regulations Governing Protection of Consumer Information to Take Effect March 1, 2010" (Aug. 27, 2009) for a summary of these regulations.

Companies subject to these regulations must also take reasonable steps to ensure that their third-party service providers that will have access to this data will protect it in the same way. Regulators understood that companies might need time to obligate by contract certain vendors (those with whom they did business prior to March 1, 2010) to meet this standard, and gave them a period of time to amend those agreements. This compliance grace period ends March 1, 2012. By that date, companies should have contractual obligations with all existing vendors that handle such personal information requiring the vendors to protect the information as set out in the regulations.

Companies that rely on third-party service providers to receive, store, maintain, or process the personal information of Massachusetts residents should consider whether their agreements with those vendors sufficiently commit them to maintain relevant security measures. If the third-party service providers process this type of data for other companies, they likely have been meeting this standard since March 1, 2010, or shortly thereafter, but some older contracts may not technically obligate them to do so.

As the end of the grace period approaches, companies should check relevant contracts to see if they sufficiently address this issue. If not, such contracts should be amended this month. In many cases, amendments can be handled by a short, countersigned letter, but it is important that such a letter have the effect of a formal amendment to an existing agreement. In general, all contracts with vendors handling this kind of data should have appropriate data protection language. It is also good practice for companies to ensure that such contracts provide the right to audit the service provider's compliance with the Massachusetts regulations (including the right to receive a copy of the service provider's comprehensive written information security program), require that the service provider return or destroy all personal information that may have been provided to it upon the termination of the contract, and mandate that the service provider provide prompt notification in the event of a security breach.

Copyright © 2013 by Morgan, Lewis & Bockius LLP. All Rights Reserved.

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Todd S. Holbrook is a partner in Morgan Lewis's Litigation Practice. Mr. Holbrook provides commercial litigation services nationally to a range of businesses and individuals in patent, trademark, trade dress, trade secret, copyright, toxic tort, and general litigation.

Mr. Holbrook has also had a particular interest in electronic commerce and digital technology litigation since pursuing one of the first civil lawsuits in the nation by a securities trading company suing an individual under the Computer Fraud and Abuse Act for hijacking the company's computer...

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Barbara Melby is a partner in the Global Outsourcing, Technology, and Commercial Transactions Practice at Morgan Lewis. Ms. Melby's practice focuses on information technology and business process outsourcing transactions, as well as commercial and other technology-related transactions, including system implementation, licensing, technology services, strategic alliances, and other agreements in support of sourcing and supply chain operations. 

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Gregory T. Parks is a partner in Morgan Lewis's Litigation Practice, with a focus on commercial, privacy and consumer matters for retailers, financial services organizations, and other businesses. Mr. Parks counsels and represents clients in a wide variety of matters, including consumer class actions, data privacy class actions, privacy and data security compliance, litigation involving retailers, disputes arising from mergers and acquisitions, contract and indemnification matters, and fraud lawsuits.

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Michael L. Pillion is a partner in the Global Outsourcing, Technology, and Commercial Transactions Practice at Morgan Lewis. Mr. Pillion’s practice focuses on information technology and business process outsourcing transactions, as well as commercial and other technology-related transactions, including system implementation, licensing, technology services, strategic alliances, and other agreements in support of sourcing and supply chain operations.

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Ron N. Dreben is a partner in Morgan Lewis's Intellectual Property Practice.Mr. Dreben focuses on integrated brand advertising, sponsored entertainment, and technology, as well as all areas of trademark, copyright, trade secret, licensing, and related intellectual property law.

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Joseph E. Washington is an associate in Morgan Lewis's Intellectual Property Practice. Mr. Washington's practice focuses on a variety of intellectual property matters, including prosecution, counseling, licensing, and litigation in the areas of trademarks, domain names, copyrights, unfair competition, and Internet and computer law. Mr. Washington regularly counsels a wide variety of clients regarding all facets of international trademark portfolio management, including advising and assisting clients with the clearance, registration, and protection of brands on a...

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