Business of Law

Marketing of legal services can be a challenging endeavor.  With the major changes impacting the industry, and a greater emphasis placed on legal operations and efficiency in delivery of services, law firm marketing departments are under immense pressure to deliver innovation and results.  Law firms are slow to change and embrace concepts other professional services have integrated into their processes and procedures. The National Law Review covers the latest trends, stories, and news, as it relates to the area of legal marketing—both for solo practitioners and for individuals working in large law firm marketing and business development departments.

Visitors will always find timely, regularly updated information from legal professionals in the industry. Legal marketing topics, use of social media campaigns to increase site traffic, law firm development, email marketing, best practices for companies to engage in, and legal repercussions when certain laws/standards are not met by organizations, are discussed by legal marketing experts who write for the National Law Review.  In this rapidly evolving industry, there is a fresh take and new ideas, as well as summaries of the best research available. Written with the specific requirements and constraints of the legal industry in mind, the experts on legal marketing provide insight into trends in the industry, as well as analysis of best practices for attorneys and legal marketers.

Solo-practitioners will find the legal marketing advice from the National Law Review to be invaluable for building their practice, with advice on how to maximize your legal website for SEO, how to make online reviews work for you, and how to make your website accessible to everyone.  Along with practical advice on day-to-day processes like lead conversion and social media, there is also big picture analysis, like the benefits of building a niche law practice.

Featuring articles from legal marketing experts across the industry, the National Law Review is an invaluable resource for both solo-practitioners and legal marketers working in-house.

National Law Review Legal Marketing TwitterFor hourly updates on the latest news about the business of law, legal marketing, law office management, and more, be sure to follow our Legal Marketing and Business of Law X (formerly Twitter) feed, and sign up for complimentary e-news bulletins.

Recent Business of Law and Legal Marketing News

Title
Custom text Organization
Feb
20
2014
 Why You Need Better Staff at Your Law Practice Great Legal Marketing, Inc.
Apr
2
2014
 Six Ways to Get Your Message Across Effectively Great Legal Marketing, Inc.
Feb
21
2014
 5 Tips For Attorney Marketing: The 5 Small Changes You Can Make To Change Your Life Great Legal Marketing, Inc.
Apr
2
2014
 Take Your Message to Your Market Great Legal Marketing, Inc.
Jan
10
2014
 Save Yourself The Time; How An Attorney Can Work Less and Make More. Great Legal Marketing, Inc.
Jan
8
2014
 We're Getting Warmer: Why Advising Clients To Disclose Material Risks Associated With Climate Change Is Best Practice S.J. Quinney College of Law
Jul
15
2014
 EEOC Issues Controversial Pregnancy Discrimination Guidance Jackson Lewis P.C.
Aug
17
2020
 Labor Board Decision Broadly Approves Holding ULP Trials by Video Jackson Lewis P.C.
Aug
25
2022
 New York State Bar Adds Cybersecurity, Privacy, and Data Protection as New CLE Category Jackson Lewis P.C.
Apr
28
2023
 Summer’s Almost Here — What California Employers Should Know When Hiring Minors Jackson Lewis P.C.
Oct
10
2014
 DOL Policy Statement Delays (Government) Enforcement of Home Care Overtime Rule Jackson Lewis P.C.
Oct
29
2015
 Kulling Robots: Fine Grained Second Filter Culling by Use of Predictive Coding Jackson Lewis P.C.
Feb
24
2017
 Short List of Possible Trump NLRB Candidates Reported Jackson Lewis P.C.
Sep
14
2017
 Data Breach Preparedness: A Critical Risk Management Priority for Small and Mid-Sized Businesses Jackson Lewis P.C.
Jan
21
2021
 ACC Launches Data Steward Program: An Approach to Assessing Law Firm Data Security Jackson Lewis P.C.
Jan
11
2016
 Case Example of Quick Peek Type of Production Without Full Manual Review Jackson Lewis P.C.
Aug
20
2018
 California Court Holds that Attorney is Not Bound by Confidentiality Provision Jackson Lewis P.C.
Oct
24
2022
 U.S. Supreme Court to Clarify Scope of Attorney-Client Privilege Issue Jackson Lewis P.C.
May
28
2016
 Explanation of the Legal Profession’s Remarkably Slow Adoption of Predictive Coding Jackson Lewis P.C.
Apr
10
2020
 EEOC Answers Key Questions for Employers, Including Whether Employers Can Identify an Employee Diagnosed With COVID-19 to a Public Health Agency Jackson Lewis P.C.
Apr
10
2017
 Association of Corporate Counsel Develops Model Information Protection and Security Controls for Outside Vendors, Including Outside Counsel Jackson Lewis P.C.
Mar
9
2021
 Beyond E-Discovery: The Ethical & Legal Use Of Machine Learning Technologies Jackson Lewis P.C.
Aug
7
2014
 Report Says Russian Hackers Stole 1.2 Billion Usernames and Passwords, But Don’t Let “Breach Fatigue” Take Hold Jackson Lewis P.C.
Sep
18
2022
 Quiet Quitting and What Employers Can Do About It Jackson Lewis P.C.
Jan
25
2023
 U.S. Supreme Court Dismisses as ‘Improvidently Granted’ Case on Scope of Attorney-Client Privilege Jackson Lewis P.C.
Dec
8
2014
 National Transportation Safety Board Affirms FAA Jurisdiction over Commercial UAS Operators Jackson Lewis P.C.
Nov
6
2015
 Florida Appellate Court Rules Former Customers Are Not a Legitimate Business Interests Jackson Lewis P.C.
Dec
9
2014
 New York’s Changing Wage Rates and Allowances Effective December 31st Jackson Lewis P.C.
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