April 3, 2020

Amie Peele Carter

Amie Peele Carter is a privacy and intellectual property lawyer. She is passionate about helping clients create, protect and leverage value, specifically where the worlds of privacy, eCommerce and advertising law intersect. Amie's client base includes Fortune 100 and 500 companies, mid-sized and small companies, entrepreneurs, sports organizations and athletes, marketing agencies, TV personalities, and publishers.

Amie has served as the Attorney of Record in writing two amicus briefs submitted to the United States Supreme Court.

Amie handles the following types of matters for her clients:

Privacy, eCommerce and Social Media

  • Advising regarding compliance with U.S. federal and state privacy laws, including the California Consumer Privacy Act

  • Aiding with privacy-related compliance issues, such as drafting privacy policies, terms of use, and cookie policies for websites and software applications (“apps”)

  • Preparing social media policies

  • Conducting training sessions on intellectual property, privacy and social media issues

  • Advising on legal compliance related to social media influencer programs

  • Social media audits, strategies, and policies

  • Website content protection and enforcement

  • Website policies and agreements

  • Software protection

  • Software / website development agreements

  • Software infringement cases

  • Publishing agreements

Intellectual Property

  • Entertainment and talent agreements

  • Trademark clearance due diligence

  • Trademark and copyright registrations; portfolio management

  • Licensing & IP transfer agreements

  • Intellectual Property due diligence

  • Intellectual Property monitoring and enforcement

  • Infringement analysis

  • Pre-litigation dispute resolution

  • Litigation at the trademark trial appeal board and federal court

  • Intellectual property audits

  • Counseling on effectively leveraging intangible assets

  • Sponsorship agreements

  • Merchandise agreements

  • Advertising agreements

  • Right of publicity licenses and waivers

  • Marketing, promotions, contests and sweepstakes

  • Preparation and negotiation of source market fee/advance deposit wagering agreements for horse-racing facilities 

Articles in the National Law Review database by Amie Peele Carter

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