September 23, 2020

Volume X, Number 267

September 22, 2020

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Business of Law, Legal Marketing and Law Office Management News

Marketing of legal services can be a challenging endeavor.  With the major changes impacting the industry, and a greater emphasis placed on legal operations and efficiency in delivery of services, law firm marketing departments are under immense pressure to deliver innovation and results.  Law firms are slow to change and embrace concepts other professional services have integrated into their processes and procedures. The National Law Review covers the latest trends, stories, and news, as it relates to the area of legal marketing—both for solo practitioners and for individuals working in large law firm marketing and business development departments.

Visitors will always find timely, and regularly updated information from legal professionals in the industry. Legal marketing topics, use of social media campaigns to increase site traffic, law firm development, email marketing, best practices for companies to engage in, and legal repercussions when certain laws/standards are not met by organizations, are discussed by legal marketing experts who write for the National Law Review.  In this rapidly evolving industry, there is a fresh take and new ideas, as well as summaries of the best research available. Written with the specific requirements and constraints of the legal industry in mind, the experts on legal marketing provide insight into trends in the industry, as well as analysis of best practices for attorneys and legal marketers.

Solo-practitioners will find the legal marketing advice from the National Law Review to be invaluable for building their practice, with advice on how to maximize your legal website for SEO, how to make online reviews work for you, and how to make your website accessible to everyone.  Along with practical advice on day-to day processes like lead conversion and social media, there is also big picture analysis, like the benefits of building a niche law practice.

Featuring articles from legal marketing experts across the industry, the National Law Review is an invaluable resource for both solo-practitioners and legal marketers working in-house.

Date Title Organization
22
Sep
Reimagining the Consumer Decision Journey Cornerstone Research
22
Sep
Lessons Learned From Past Crises and Disasters [PODCAST] IMS ExpertServices
21
Sep
Online Marketing Cornerstone Research
15
Sep
Drafting Pre-Litigation Demand Letters K&L Gates
14
Sep
5 Ways to Successfully Manage Remote Staff Berbay Marketing & Public Relations Firm
14
Sep
Experienced Legal Marketer Nancy Kostakos Joins Troutman Pepper as Chief Marketing Officer The National Law Review / The National Law Forum LLC
11
Sep
Legal Industry News from the National Law Review: Law Firm Hires, Attorney Accolades and Recognition and Innovation The National Law Review / The National Law Forum LLC
10
Sep
The Bad Old Days: Why Nostalgia for In-Office Work Is Misguided Page 2 Communications
10
Sep
Is COVID-19 Disruptive to Traditional Economic Models? [VIDEO] IMS ExpertServices
9
Sep
COVID-19 Focus Group Research Overview IMS ExpertServices
9
Sep
Insurers in call to cancel professional indemnity insurance for solicitors who are struggling to pay premiums Squire Patton Boggs (US) LLP
3
Sep
New York Could Become the First State to Require Cybersecurity CLE Epstein Becker & Green, P.C.
2
Sep
Succession Planning and Retirement Strategies for Law Firms and Lawyers: A Q&A with Author Kathleen Brady The National Law Review / The National Law Forum LLC
2
Sep
German DPA Issues Guidance on Data Transfers Following Schrems II Hunton Andrews Kurth
30
Aug
Foreseeability: What Constitutes Preparedness in the Face of COVID-19? IMS ExpertServices
29
Aug
Developing a Brand Voice for Your Law Firm Denver Legal Marketing
29
Aug
The Letter of the Law Amid COVID-19: Has the Pandemic Changed the Way Juries Use Logic and Checklists to Make Decisions? IMS ExpertServices
28
Aug
How Will the Concept of 'Personal Responsibility' Influence the Attitudes of Jurors? IMS ExpertServices
28
Aug
On COVID Time: Why Timelines Are More Important Than Ever IMS ExpertServices
25
Aug
Seventh Circuit Adds to Circuit Split Over Standard for DOJ Dismissals in FCA Cases Mintz

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