If you are in a leadership role at a small or medium-sized law firm, your priority every day should be to know and apply the key principles of business development, management, operations, and marketing to drive firm growth.

Below are 10 key law firm management principles that demand your proficiency, as well as a link to access my insightful interview with small business guru Michael Gerber, who coined the phrase “working on your business versus working in your business,” which has become the mantra for tens of thousands of business owners.