December 8, 2021

Volume XI, Number 342

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December 08, 2021

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December 07, 2021

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December 06, 2021

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Easy Guide for Finding Your Target Market on Social Media Sites [INFOGRAPHIC]

The first step in any law firm marketing plan is to identify your ideal target market (if you have not yet taken this step, see my post on Law Firm Marketing: 9 Keys to Discover Your Ideal Target Market).

As I’ve said before, if you don’t target the right market, nothing else you do will matter. Yes, it’s that critical.

For those of you who have a good idea of who your ideal target market is, this infographic will provide you with some guidance on which social media sites you should focus on:

© The Rainmaker Institute, All Rights Reserved National Law Review, Volume II, Number 318
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About this Author

Stephen Fairley legal marketing expert, law office management
CEO

Two-time international best-selling author, Stephen Fairley is the Founder and CEO of The Rainmaker Institute, the nation’s largest law firm marketing company specializing in marketing and lead conversion for small to medium law firms. Since 1999, he has built a national reputation as a legal marketing expert and been named, “America’s Top Marketing Coach.” He has spoken numerous times for over 35 of the nation’s largest state and local bar associations.

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