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Happy Birthday National Law Review!

CHICAGO–(BUSINESS WIRE)– The National Law Review (, the fastest growing free, online database of legal analysis, marks its second year on a high note with its numbers continuing to increase, both in article contributors and in readership. 

The database today announced that in its second official year of online publication, it has increased its readership for more than 60,000 page views per month and now experiences one of the highest daily volumes of U.S. readers among sites of its kind, as measured by third-party groups like Alexa/Amazon and Quantcast.

Launched in 2009, The National Law Review provides in-house counsel and other business professionals, including small business owners, with free, easy access to analysis of pressing legal issues through its pnline database. Top law firms, law schools and professional organizations contribute articles to the site, and The National Law Review helps legal consumers quickly locate this analysis for no charge and without a log-in or password.

“We are thrilled to have reached such significant milestones so early on and feel this growth is a result of the needed service we provide to both in-house lawyers and law firms,” said Jennifer Schaller, co-founder of The National Law Review and a former in-house attorney. “With our database, we put things in the hands of in-house counsel and professionals, allowing them to find the timely and well-researched legal analysis they need, when they need it, saving them time and money. And for law firms, we provide an effective and affordable way to share their expertise, opening them up to a whole new world of readers and potential clients.”

More than 100 organizations contribute their articles to The National Law Review, including AmLaw firms as well as boutique firms, law schools and professional organizations. In addition to publishing these contributors’ articles on its site and including them in its database, The National Law Review systematically promotes them through alliances with bar associations and professional associations and through social media outreach.

When an article appears on The National Law Review’s site, it gives the author(s) continuing opportunities to be read and brings attention to their expertise. Due to The National Law Review’s selection process, third-party credibility is added and articles are routinely referenced by mainstream media, bloggers and professional associations. Some Websites, including media sites, often pick up articles and place them on their Websites, which gives the contributors even greater readership and promotion opportunities.

“When we first were working on this idea, we knew it would be a powerful legal research tool, but we were not aware of how many opportunities an article would have to be read,” said Schaller. “It has truly exceeded our expectations in terms of the reach our contributors gain with each article that is posted. It’s been wonderful seeing it develop and exciting to see it continuing to grow.”

Based in the Chicago area, The National Law Review is a free and easily accessible database of timely and authoritative legal analysis contributed by many of the nation’s premier law firms, law schools and professional organizations. The site provides in-house lawyers, small business owners and executives an efficient way to research the legal issues affecting their operations. It also gives law firms an effective and affordable way to augment their existing marketing efforts. For more information about The National Law Review, visit


The National Law Review
Robin Iori, 248-766-0262

Copyright ©2020 National Law Forum, LLCNational Law Review, Volume I, Number 273



About this Author

jennifer schaller National Law Review  attorney legal publisher and speaker on Law Firm SEO and Legal Thought Leadership
Managing Director

Jennifer Schaller, Esq. is the Managing Director and co-founder of the National Law Review on-line edition.  Prior to the National Law Review, Jennifer most recently served as in-house counsel / director at CNA Surety. She also served in various marketing and business development roles as a vice president of Aon Services Group.  Jennifer started her legal career as an insurance coverage attorney with Smith Amundsen, LLC in Chicago, IL and in risk management at various insurance organizations.

In 2019 Jennifer was the Chair for the Chicago City group of the Legal  Marketing...