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How to Handle Your Social Media in 30 Minutes a Day

If there is one common complaint I hear from attorneys when I am speaking to a group about social media, it’s the time demands that mastering this important marketing function entails. 

As I always respond, you do have a choice: you can either spend time (yours or a firm employee’s) or money (by hiring it out). 

Of course, ignoring it all together is also a choice. But it’s a bad one.

I got this infographic in my inbox the other day from Pardot that shows how you can whittle your time investment in social media down to 30 minutes a day. That is, IF you do the work beforehand in identifying your target market and zeroing in on the social media channels they frequent. 

© The Rainmaker Institute, All Rights Reserved


About this Author

Stephen Fairley legal marketing expert, law office management

Two-time international best-selling author, Stephen Fairley is the Founder and CEO of The Rainmaker Institute, the nation’s largest law firm marketing company specializing in marketing and lead conversion for small to medium law firms. Since 1999, he has built a national reputation as a legal marketing expert and been named, “America’s Top Marketing Coach.” He has spoken numerous times for over 35 of the nation’s largest state and local bar associations.