Is Pet Food the Next Front for “Natural” Lawsuits?
- A class action lawsuit has been filed against Rachel Ray’s Nutrish dog food brand, alleging that “natural” claims were false and misleading under state consumer protection laws, based on testing that showed the presence of glyphosate residues.
- Glyphosate, commonly known as Roundup®, is an EPA-approved herbicide that is used on food crops, including crops that have been genetically modified to be resistant to glyphosate (e.g., canola, corn, soy, sugar beet, and wheat).
- While many human foods (e.g., granola bars, cereal, green tea, oatmeal, honey) have been the subject of lawsuits challenging natural claims based on glyphosate residues, other consumer products have not faced as many challenges for natural claims. The lawsuit against Nutrish could be a harbinger of more challenges for “natural” claims in the pet food sector, where such claims have proliferated in recent years
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