Megan Braverman serves as a strategic asset for law, real estate and financial services firms, and is known for her ability to execute successful marketing and public relations programs. While creativity, tenacity and her passion for the work is the driving force behind Megan’s ability to grow client’s businesses, she also has intimate knowledge of how professional service firms operate. This enables Megan to create campaigns that generate awareness, reinforce credibility and set clients apart from their competition. She keeps firms focused and navigates critical business decisions, such as succession planning, while advancing firm’s business objectives.
As Berbay’s owner, Megan also prides herself on creating a collegial and collaborative environment of skilled and dedicated professionals who are dedicated to creating outstanding results for clients and Berbay.
Megan’s high-level, innovative thinking has translated into client’s getting the greatest return on investment. Representative work includes:
Developed and spearheaded comprehensive marketing and PR campaigns to help firms develop a presence in new markets such as Los Angeles, New York and Washington D.C.
Facilitated dozens of press conferences involving high-profile matters to generate feature stories on lawsuits and maintain visibility throughout litigation.
Launched programs for associate-level or junior staff members to contribute and accelerate marketing and business development efforts.
Quarterbacked all aspects of marketing and public relations during the integration of a Los Angeles law firm after its acquisition by an international law firm.
Created systems and oversaw processes for firms’ lead generation tracking and measuring marketing ROI.
Developed and implemented strategic plans for firms to tap into new service areas and target specific clients and referral sources.
Born and raised in Cleveland, Megan loves her strong Midwestern roots. She graduated with honors from the University of Dayton in Ohio with a Bachelor’s degree in Marketing and Entrepreneurship.
Megan Braverman is a principal at Berbay Marketing & Public Relations who has been named a 2019 National Law Review Go-To Thought Leader for her contributions to content on the unique challenges of working with millennial attorneys in today’s law firm environment. Her approach to this buzzy topic provides our readers with plenty of insight and actionable strategies to approach, and solve, this often challenging human resources mileu.