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Marketing of legal services can be a challenging endeavor.  With the major changes impacting the industry, and a greater emphasis placed on legal operations and efficiency in delivery of services, law firm marketing departments are under immense pressure to deliver innovation and results.  Law firms are slow to change and embrace concepts other professional services have integrated into their processes and procedures. The National Law Review covers the latest trends, stories, and news, as it relates to the area of legal marketing—both for solo practitioners and for individuals working in large law firm marketing and business development departments.

Visitors will always find timely, regularly updated information from legal professionals in the industry. Legal marketing topics, use of social media campaigns to increase site traffic, law firm development, email marketing, best practices for companies to engage in, and legal repercussions when certain laws/standards are not met by organizations, are discussed by legal marketing experts who write for the National Law Review.  In this rapidly evolving industry, there is a fresh take and new ideas, as well as summaries of the best research available. Written with the specific requirements and constraints of the legal industry in mind, the experts on legal marketing provide insight into trends in the industry, as well as analysis of best practices for attorneys and legal marketers.

Solo-practitioners will find the legal marketing advice from the National Law Review to be invaluable for building their practice, with advice on how to maximize your legal website for SEO, how to make online reviews work for you, and how to make your website accessible to everyone.  Along with practical advice on day-to-day processes like lead conversion and social media, there is also big picture analysis, like the benefits of building a niche law practice.

Featuring articles from legal marketing experts across the industry, the National Law Review is an invaluable resource for both solo-practitioners and legal marketers working in-house.

National Law Review Legal Marketing TwitterFor hourly updates on the latest news about the business of law, legal marketing, law office management, and more, be sure to follow our Legal Marketing and Business of Law X (formerly Twitter) feed, and sign up for complimentary e-news bulletins.

Recent Business of Law and Legal Marketing News

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Oct
29
2021
The Dos and Don'ts of Zoom Court PracticePanther
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A Five-Step Guide to Law Firm Marketing Strategies PracticePanther
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How to Grow Your Business with Proven Law Firm Marketing Tactics PracticePanther
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A Guide to Law Firm Finance Management PracticePanther
May
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The Complete PCI Compliance Checklist for Law Firms PracticePanther
Aug
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2020
5 Questions with Stuart Gilson: Creating Firm Value Cornerstone Research
Sep
22
2020
Reimagining the Consumer Decision Journey Cornerstone Research
Aug
10
2020
5 Questions with Kimberly Neuendorf: Content Analysis Cornerstone Research
Feb
24
2021
Omnichannel Marketing Cornerstone Research
Oct
8
2020
Toward a More Expansive View of Mentoring Cornerstone Research
Nov
29
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5 Questions with Mike DeCesaris: Extracting Meaningful Insights from Unstructured Data Cornerstone Research
May
10
2020
The Scope of Online Reviews in Litigation Continues to Evolve Cornerstone Research
Nov
1
2022
5 Questions with Mike DeCesaris: AI/ML Efficiency Driven by GPUs Cornerstone Research
Jul
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2023
A Machine Learning–based Analysis of Alleged Marketing Misrepresentations Cornerstone Research
Sep
21
2020
Online Marketing Cornerstone Research
Feb
13
2017
Federal Contracting and Debarment: When Desperate Situations Call for Immediate and Targeted Response with a Team Approach O’Riordan Bethel Law Firm
Mar
9
2020
Top 10 Technology Trends and Topics for Attorneys to Watch Ward and Smith, P.A.
Jun
12
2020
Howdy Partner: A Trail Guide for Promoting an Employee to Co-Owner Ward and Smith, P.A.
Jan
12
2022
Upside Down: Privacy and Data Security LARP Ward and Smith, P.A.
Apr
22
2022
When Is a Deal a Deal? Ward and Smith, P.A.
Apr
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2023
Playing the Long Game: Preserving Issues for Appeal Ward and Smith, P.A.
Apr
13
2022
The Third Chair: Engaging Appellate Counsel Early To Improve Outcomes at Trial Ward and Smith, P.A.
Oct
20
2022
In Foreclosure, Your Attorney Can Be Counsel or Trustee, But Not Both Ward and Smith, P.A.
Jun
7
2023
AI: Legal Déjà Vu or Revolution? Ward and Smith, P.A.
Oct
1
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Understanding Attorney-Client Privilege Ward and Smith, P.A.
Jan
21
2022
Inside Out: Employment Law LARP Ward and Smith, P.A.
Mar
18
2023
The #AD Vantage Point: Navigating the FTC Endorsement Guides, Part II Ward and Smith, P.A.
May
31
2022
"My Lawyer Made Me Do It" is Not an Absolute Defense to Bankruptcy Court Sanctions Ward and Smith, P.A.
 

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