Are You Protecting Your Practice’s Social Media? [PODCAST]
Roetzel HealthLaw HotSpot® is a podcast and YouTube channel for physicians and health professionals that covers the legal issues and trends that affect the health care industry.
In this episode of the podcast, host Ericka Adler, Roetzel shareholder and Health Law Practice Group Leader is joined by Carl White, owner of MarketVisory Group, for a discussion on how a medical practice can avoid the theft and misuse of social media accounts by their own employees. While current or former employees with access to a practice’s social media can cause all sorts of issues from closing the accounts, to posting damaging information and potentially exposing the practice to HIPAA violations, there are some very basic steps a practice can take to avoid these problems. Ericka and Carl look at how deliberately treating the social media accounts as the valuable property they are, and carefully limiting access and ownership to them, will allow the practice to protect itself and its reputation in the future.
To watch the episode on YouTube, click the link below: