The Number of States Supporting Student-Athlete Name, Image, and Likeness Rights Continues to Grow
The number of states supporting the growing effort to secure legal rights for student-athletes to market their name, image, and likeness for economic benefit without affecting either their scholarship benefits or amateur status continues to grow. Legislators from Minnesota and Georgia have announced that they intend to introduce legislation at their state’s next legislative session to mirror California Senate Bill 206. They will be joining the states of Florida, New York and South Carolina in an effort to follow California’s lead as additional states authorizing student-athletes to use their unique position to secure financial rewards from their name, image, and likeness.
In Minnesota, State Senator Roger Chamberlin announced that he has drafted a bill mirroring the California law. Specifically, Senator Chamberlin’s legislation, which will be formally introduced at the start of the next Minnesota state legislative session on February 11, 2020, would let collegiate athletes accept compensation for the use of their name, image or likeness and permit them to retain licensed agents to represent them without risking their athletic scholarships.
Senator Chamberlin said he introduced the bill as a matter of fairness to the athletes who have missed out on potential earnings as their universities and the NCAA profit off of their likenesses.
“Colleges and the NCAA have been getting rich off these players. It shouldn’t just be these institutions making all of the money,” Senator Chamberlin commented.
He added, “That’s the core of this.” As currently proposed, Senator Chamberlin’s bill has an effective date of January 1, 2024.
In Georgia, State Representative Billy Mitchell has announced that he also intends to introduce legislation in the Georgia General Assembly that would be modeled after California’s legislation and allow college athletes to be compensated for the use of their name, image and likeness. He intends to introduce the bill at the beginning of the state’s next legislative session in January 2020.
Representative Mitchell commented, “With this legislation, Georgia joins a rapidly growing number of states that have filed similar legislation, or, are in the process of doing so.” Rep. Mitchell added,
“Not only is this an idea whose time has come, but Georgia schools would be at a decisive disadvantage when it comes to recruiting with other states that join California in implementing this act if we fail to do the same."