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Business of Law, Legal Marketing and Law Office Management News

Marketing of legal services can be a challenging endeavor.  With the major changes impacting the industry, and a greater emphasis placed on legal operations and efficiency in delivery of services, law firm marketing departments are under immense pressure to deliver innovation and results.  Law firms are slow to change and embrace concepts other professional services have integrated into their processes and procedures. The National Law Review covers the latest trends, stories, and news, as it relates to the area of legal marketing—both for solo practitioners and for individuals working in large law firm marketing and business development departments.

Visitors will always find timely, and regularly updated information from legal professionals in the industry. Legal marketing topics, use of social media campaigns to increase site traffic, law firm development, email marketing, best practices for companies to engage in, and legal repercussions when certain laws/standards are not met by organizations, are discussed by legal marketing experts who write for the National Law Review.  In this rapidly evolving industry, there is a fresh take and new ideas, as well as summaries of the best research available. Written with the specific requirements and constraints of the legal industry in mind, the experts on legal marketing provide insight into trends in the industry, as well as analysis of best practices for attorneys and legal marketers.

Solo-practitioners will find the legal marketing advice from the National Law Review to be invaluable for building their practice, with advice on how to maximize your legal website for SEO, how to make online reviews work for you, and how to make your website accessible to everyone.  Along with practical advice on day-to day processes like lead conversion and social media, there is also big picture analysis, like the benefits of building a niche law practice.

Featuring articles from legal marketing experts across the industry, the National Law Review is an invaluable resource for both solo-practitioners and legal marketers working in-house.

Date Title Organization
5
Aug
In-house Marketing Challenges Furia Rubel Communications, Inc.
3
Aug
Practice Descriptions and SEO: Distinguish Your Firm from the Competition Hunton Andrews Kurth
1
Aug
Watch Your Mouth - Knowing What to Say and How to Say It TC Public Relations
29
Jul
Do You Have Employee Benefits Liability Coverage? Risk and Insurance Management Society, Inc. (RIMS)
29
Jul
Diversity: a Core Value and a Strategic Investment Vault Inc.
28
Jul
On Brevity--Or How I Learned To Stop Worrying And Love The Lite Connector Hunton Andrews Kurth
26
Jul
How to Motivate Attorneys to Market Growthplay
21
Jul
From Languishing to Leadership through Effective Delegation and Feedback Growthplay
16
Jul
Developing a Winning Organization - Translating Goals and Values into Actions. Risk and Insurance Management Society, Inc. (RIMS)
15
Jul
Surviving the Economy: Dancing in the Economic Storm CLS Executive Search
14
Jul
E-Discovery and Litigation Holds: The Ever Increasing Duties Imposed on Litigants Dinsmore & Shohl LLP
11
Jul
Summer Cleaning - Updating and Maintaining Content on Various Social Media Platforms TC Public Relations
7
Jul
Privacy and Information Security for Emerging Businesses Poyner Spruill LLP
1
Jul
The Court of Public Opinion Has Moved Online – Has Your Litigation Communications Strategy? Burson Marsteller
30
Jun
The Predicate Story - a Base Line Story for all Subsequent Media Coverage. McDermott Will & Emery
29
Jun
The Risks of Social Media: Legal Limits Risk and Insurance Management Society, Inc. (RIMS)
23
Jun
Slick Attorneys - Thoughts About Attorney Marketing and the Gulf Oil Spill TC Public Relations
20
Jun
Lawyers and Linkedin - Success Stories, Cautions and a Small Complaint Jaffe
19
Jun
When Law Firms Merge: A More Realistic View of the Cost of Waiting to Write Online Biographies and Other Web Content - an Examination of Lost Opportunity Cost Jaffe
18
Jun
Tips on Twittering For Lawyers Part 2 Jaffe

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