Every organization has a distinctive quality and a story to tell, and throughout his career, Paul has been uncovering the kinds of unique narratives that attract clients. Skilled in the creation of persuasive profiles for diverse audiences and sophisticated networks, he provides marketing and business development strategies that enhance reputations and create long-term value. Paul employs data analysis, client feedback, and the production of award-winning, imaginative marketing communications to highlight an organization’s outstanding characteristics.
As a former CMO, Paul understands how clients select representation: “It’s not just the experience or the pricing that allows them to decide; at some point, there is also an emotional connection where the client realizes that ‘This is the right organization to solve my problem.’” Using his background in market research, his work in media companies and his legal education, Paul guides organizations along a path that helps them define their strengths and stand out in an increasingly competitive environment.
Articles in the National Law Review database by Paul D. Webb